Announcing "Seattle Luxury Living" Magazine - Targeting Affluent Chinese Consumers Locally and Overseas
Connecting worldwide is what we do! Forging new relationships and opportunities we continue showcasing our Issaquah, Sammamish and Redmond homes on a global stage. It's where they belong! Yesterday, Realogics Sotheby's International Realty announced their collaboration with Tiger Oak Publications to produce an all-Mandarin magazine called “Seattle Luxury Living,” which targets affluent Chinese consumers locally and overseas. The new publication will feature editorial on key lifestyle considerations for inbound Chinese Nationals to the Pacific Northwest including real estate trends, international business and trade, education and immigration, ethnic cuisine and luxury consumer goods including automobiles, fashion and travel. Invitation-only advertisers will include leaders in residential and commercial real estate, hotels, restaurants, haute couture fashion, jewelry, airlines, architects, law firms and other lifestyle services.
Distribution is targeted for December 2015 and January 2016 leading into the Chinese New Year Celebrations in February 2016, which is a popular time for Chinese tourism in the Pacific Northwest.
In addition, RSIR is currently developing an extensive WeChat app that will feature the Seattle Luxury Living content as well as other market reports, featured listings and reference resources for Mandarin-speaking homebuyers exploring investment in the Pacific Northwest. This is HUGE given that most western social media and video platforms such as Facebook, Twitter and YouTube are not available in China. With more than 1 billion members on WeChat, it is an honor to be considered among one of the first real estate portals.