Home Staging - An East Coast Perspective

Guest Blogger Megan Gates of Prudential Douglas Elliman in New York City shares her perspective of the benefits of staging in the NYC real estate marketplace: Benefits of Staged to Sell Homes In New York

By Megan Gates

Are you in the market for a home in New York or Manhattan? You may want to consider homes that are staged to sell or pre-designed. If you want a home that is ready to move in and do not desire to make repairs, even if concessions are made in the price.

What are the Benefits of Staged to Sell Homes in Manhattan or Brooklyn?

Demonstrates How to Use the Space

In general, staged homes are coveted because it shows potential buyers how to use a space. Many Brooklyn and Manhattan apartments are small, and it is difficult to imagine how anyone could use the space effectively, making home staging a key factor when showing a home. In addition, this strategy becomes essential in Brooklyn or Manhattan where real estate prices enter the millions to obtain a significant amount of square footage.

Home stagers show potential homebuyers how to use the space and make the home cozy. The use of mirrors and bright colors to make the room appear larger is one tactic. Homeowners may not know how to use the rooms to the fullest extent, but home stagers can help.



(Photo: Douglas Elliman Brooklyn Real Estate)




If you are living in New York, you probably value immediacy. A ready-to-move-in apartment is coveted by people who do not have money for repairs and who expect to entertain as soon as they move in to a home or apartment. As soon as the home closes, a housewarming party can be held to help people feel at home. Residents in Brooklyn’s Bedford-Stuyvesant and Brownsville can host their housewarming party and combined the event with the arts to make everyone feel at home.


Most people who would hire home stagers have probably maintained their home well. Many Manhattan or Brooklyn homes are older. It is important to consider home-staged older, historic homes that are well maintained to ensure there are no major problems in the future.


Consider Staged to Sell Homes in Brooklyn or Manhattan

There are numerous homes for sale in the various boroughs of Manhattan or Brooklyn. To narrow down your list, consider only those homes that are staged. When searching the MLS, it will be apparent which homes are staged based upon the photographs listed on the website. View the listings or have your real estate agent narrow your choices based on which homes are staged. Most people are not disappointed in this strategy.

Megan Gates handles web relations for Prudential Douglas Elliman in NY, NY.  For more information please visit http://www.elliman.com/